Google has shown clearly how the traditional video gaming market will change with Stadia forever. The search giant has in fact launched a new streaming platform that enables people to play games across a range of appliances without the need for a machine or console with state of the art graphics and processors.
Stadia will be a cloud-based gaming platform.
The streaming platform announced at the San Francisco Game Developers Conference calls the “Big Three” on the Sony, Microsoft and Nintendo gambling market, and seeks to stream top-quality games traditionally played on video game consoles and PCs.
Stadia will also be fully integrated into YouTube, which is also Google owned.
While Google may be trying to offer a unified games platform for downloading, playback and high-speed sharing of games without delay, there are still many unanswered issues.
What’s Google’s Stadia business model? What will be the games on launch? How much do the games cost? How quickly is it to play games on the Internet? How are the developers going to benefit?
The reliance on expensive hardware also decreases.
Stadia is designed to bring the mainstream public high-quality games by reducing entry costs. So instead of buying a costly PS4 or Xbox One console, you can play the same heavy games on Laptops, PCs, TVs, Tablets and also smartphones.
In other words, there is no need to buy separate gaming hardware on Stadia, because the only hardware that the streaming service requires is designed by Google is a game controller.
Stadia allows someone on an existing device with a Chrome browser and controller to play console-quality gaming.
Google will also have its own Stadia control system, which includes stream buttons to YouTube and Google Assistant for gaming support. You can also play Stadia games using existing controllers or mouse and keyboard.
Google partnered with AMD chipmaker to build a specialized GPU for its data centers in order to accomplish this. The chip is intended to provide 10.7 teraflops power (compare with the 4.2 teraflops in PS4 or with 6 teraflops in Xbox One X).
The maintenance costs of data servers are large, plus the development of games are also needed. We expect answers closer to launch, but without knowing the business model of Google, it is difficult to say what will be the effect of Stadia on the video game market.
Google did not announce its planning at the time of the announcement in India to start up its service. It said, however, that in 2019 Stadia will start in the USA, Canada, the UK, and Europe.